Top 5 Personalization Apps in Europe Q2 2023

In the second quarter of 2023, the top 5 personalization apps on a unified platform in Europe showcased varied performance trends. The data, sourced from Sensor Tower, provides a comprehensive look into the weekly downloads, revenue, and active users of these apps.

Yandex Browser with Protect maintained a strong presence with weekly downloads ranging from approximately 220K to 270K. Active users remained steady, fluctuating slightly around the 23.7M mark.

Zedge™ Wallpapers & Ringtones saw weekly revenue peak at around $10.6K by the week of June 19. Weekly downloads hovered between 135K and 165K, while active users consistently stayed around 1.7M to 1.9M.

BocaBoca Toca Wednesday Addams experienced a notable increase in weekly downloads, reaching over 250K in late May. Active users also grew significantly, peaking at approximately 359K by the end of June.

Pixel Shimeji - Desktop Pet saw its weekly downloads rise notably, hitting around 164K by mid-June. Active users followed a similar trend, increasing from 95K to nearly 480K by the end of the quarter. Weekly revenue remained relatively low, peaking at $58 in early May.

Keyboard themes : fonts, emoji demonstrated steady growth in active users, reaching around 368K by mid-June. Downloads varied, peaking at around 148K in late March. Revenue remained modest, with a peak of $256 in mid-April.

For more detailed insights and data, visit Sensor Tower.